Why You Need To Customize Your Fan Page

Posted on January 1, 2011. Filed under: Social Media, Social Networks, Twitter | Tags: , , , |

Why is it important to customize your Facebook Fan page?

Customizing your Fan Page allows you to brand and showcase the value you have to offer you  customers. The tabs that are typically customized on a Fan page include: Welcome, Shop, Newsletter, and Free Gift.

Two key applications needed to customize your Fan Page:

1. Static FBML (Facebook Markup Language) – allows you to include any of your own HTML.

2. Flash Player – upload your own Flash files for advanced customization.

Below is an example from my Fan page using FBML. I have used the Static FBML application to add HTML to my Welcome tab. I embedded a video and a call of action for visitors to “Like” my page to get their free download.

Once visitors “Like” my page they are shown an opt-in box that will allow them to enter their name and email to receive their free download. This box is only visible to page Likers.

Here is an example from Sony using FBML and Flash on their Welcome tab. Sony has embedded a video then added a Flash video scroll through menu below the video player.

This January I will be offering a program, My Time to Market, that will guide you through set-up and the customization of your Facebook Fan page.

With My Time to Market, I will guide you through the set-up and implementation of your social networking presence.

This program is for people who:

  • Are not familiar with social media
  • Are familiar with social media, but not comfortable using social media
  • Do not know how to set-up their social networking sites
  • Think social networking takes too much time
  • Do not know how to measure the ROI from your social media efforts
  • Are unsure how to get results from social networking

Ten Mistakes People Make on Social Media and to be notified when My Time to Market is available!


There are only a few spots available, so be sure you’re one of the first to know when registration is open!


I love feedback! If you have anything to add or just want to say “hello” please leave a comment below! Also, if you liked this post, hit the share button!

Take care,

3 Responses to “Why You Need To Customize Your Fan Page”

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[…] This post was mentioned on Twitter by Monyelle, Monyelle and Monyelle, Monyelle. Monyelle said: Find out why you need to customize your fan page and what are the 10 mistakes people make in social media http://fb.me/Ou1aY0WU […]

Great post Monyelle. Your fanpage is a very important part of your business and should be set up properly!

Thank you Rachel!

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